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Green Flag responds to misleading article in The Daily Mirror
9 January 2007
An article in the Daily Mirror (8 January: Cheaper is better - budget products outperform their expensive rivals) compares breakdown prices from the AA and Green Flag. However, Green Flag claims the prices quoted are inaccurate and information provided misleading. In the article, the newspaper compares products provided by the AA and Green Flag. However, the comparison is not like-for-like and inaccurate prices were reported. The item compares the cost of AA's basic cover product, Option 100 against Green Flag's Rescue Plus, a second level product that offers cover for people who breakdown at home.
According to www.theAA.com (January 9), Option 100 costs from £31.80 while the equivalent cover from Green Flag costs from £30 (source: page 12, The Times, 9 January).
AA Option 200 is quoted at £67.88 while the equivalent cover from Green Flag (website) would be in the region of £49 (based on rating criteria).
For more information, visit www.greenflag.com.
ENDS
Notes to editors
- Images are available on email or ISDN. Contact the press office.
- Green Flag Motoring Assistance provides roadside rescue and recovery to 5m customers 24 hours a day, 365 days a year.
- Green Flag's incident management centre in Leeds manages around 1m breakdown incidents each year.
- Green Flag has a 40-minute average call out time based on research undertaken between April 05 and March 06.
- More than 90% of Green Flag customers get assistance within the hour.
- More than 80% of vehicles are repaired at the roadside
- Customers have access to a national network of independent recovery agents with 6,000 qualified technicians in the UK and 15,000 on mainland Europe.
Media calls
For further information contact Nigel Charlesworth at Green Flag on 0113 399 1427 (out of hours 07711 964 615).
Calls may be monitored and / or recorded.
